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  • Lee, Nora.
     
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  • Women consumers.
     
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  • Marketing.
     
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  • Women in marketing.
     
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  • Mothers -- Social life and customs.
     
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  • Leisure industry -- Marketing.
     
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  • Urban Land Institute.
     
     
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    The mom factor : what really drives where we shop, eat, and play / / Nora Lee.
     
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    Author: 
    Lee, Nora.
    Title: 
    The mom factor : what really drives where we shop, eat, and play / / Nora Lee.
    Publisher: 
    Washington, D.C. : Urban Land Institute, c2005.
    Description: 
    xxvi, 131 p. ; 24 cm.
    Bibliography Note: 
    Includes bibliographical references.
    Subject: 
    Women consumers.
    Marketing.
    Women in marketing.
    Mothers -- Social life and customs.
    Leisure industry -- Marketing.
    Added Author: 
    Urban Land Institute.
    Catalog Source No.: 
    (OCoLC)ocm60567403
    ISBN: 
    0874209447 :
    Copy/Holding information
    Call No.CollectionBarcodeStatus 
    HC79.C6 L44 2005Museum Studies Research Library39088012073375Checked InRequest Copy
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